Events

Škoda Future 2024

Škoda Future 2024
Tereza Kopecká
Marketing Manager
4 min

Škoda Future 2024

In early May, our Delivery Managers Kateřina Hrubá and Jan Pošta attended Škoda Future 2024, an event for Škoda Auto partners held at PVA Expo Letňany in Prague.

Throughout the day, the agenda was packed with activities, networking, and—above all—presentations full of news and updates. Several notable speakers outlined the brand’s future, including Klaus Zellmer (Chairman of the Board) and Karsten Schnake (Board Member). In addition to last year’s results, Škoda Auto presented a new strategy and direction, underscoring its commitment to a carbon-neutral future and support for the circular economy.

A key highlight was the customer-centric focus through the Customer Journey. Two products that Green:Code helps develop were spotlighted:

  • MyŠkoda app
  • Flow Design System

The program also featured previews of upcoming cars, including the new Elroq and refreshed Škoda Superb and Kodiaq models. The unveiling culminated in test drives of the new Kodiaq and Superb. �

The day wrapped up with a social evening at the Prague Castle Riding Hall, complete with stunning views, good food and drinks, and live music. Thank you for having us!

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